Shree Sampadha
Created with my team at Moshi Moshi, where I worked as a Senior Designer. A refined identity combining a strong wordmark with a pentagonal icon inspired by the five elements of nature. Navy and warm neutral tones provide a consistent visual language across site branding, merchandise, and corporate communication.
Category
Branding
Services
Visual Identity, Brand Guidelines, Brand Applications
Client
Shree Sampadha
Date
2025
THE CHALLENGE
Translate Shree Sampadha’s brand character into a consistent visual system that remains recognisable across different formats. The focus was on connecting logo usage, colour, typography, and supporting elements with clear guidance for everyday applications.
FINAL OUTCOME
A refined identity combining a strong wordmark with a pentagonal icon inspired by the five elements of nature. Navy and warm neutral tones provide a consistent visual language across site branding, merchandise, and corporate communication. The selected brand-book pages show how the system is applied across real-world mockups and communication formats.
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