I-ON
Created with my team at Moshi Moshi, where I worked as a Senior Designer. A visual identity for an internet-service brand, built around reliable connection and digital momentum. Orange light trails, bold typography, and a recognisable logo system extend across advertising, customer touchpoints, and digital communication.
Category
Branding
Services
Visual Identity, Brand Guidelines, Brand Applications
Client
I-ON
Date
First half of 2026
THE CHALLENGE
Translate I-ON’s brand character into a consistent visual system that remains recognisable across different formats. The focus was on connecting logo usage, colour, typography, and supporting elements with clear guidance for everyday applications.
FINAL OUTCOME
A visual identity for an internet-service brand, built around reliable connection and digital momentum. Orange light trails, bold typography, and a recognisable logo system extend across advertising, customer touchpoints, and digital communication. The selected brand-book pages show how the system is applied across real-world mockups and communication formats.
Latest projects
