AK Leems Queens Entertainment
Created with my team at Moshi Moshi, where I worked as a Senior Designer. A visual identity for the AK entertainment division, linking the parent brand to music, podcasts, and film. Purple tones, flowing lines, and a distinctive crown mark create a flexible system for digital assets, merchandise, and communication.
Category
Branding
Services
Visual Identity, Brand Guidelines, Brand Applications
Client
AK Group
Date
First half of 2026
THE CHALLENGE
Translate AK Leems Queens Entertainment’s brand character into a consistent visual system that remains recognisable across different formats. The focus was on connecting logo usage, colour, typography, and supporting elements with clear guidance for everyday applications.
FINAL OUTCOME
A visual identity for the AK entertainment division, linking the parent brand to music, podcasts, and film. Purple tones, flowing lines, and a distinctive crown mark create a flexible system for digital assets, merchandise, and communication. The selected brand-book pages show how the system is applied across real-world mockups and communication formats.
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