AK Education
Created with my team at Moshi Moshi, where I worked as a Senior Designer. An education identity built around diverging rays and a forward-pointing arrow. Dark green and ochre gold combine stability with growth, supported by logo guidelines, typography, and applications for learning and admissions communication.
Category
Branding
Services
Visual Identity, Brand Guidelines, Brand Applications
Client
AK Group
Date
First half of 2026
THE CHALLENGE
Translate AK Education’s brand character into a consistent visual system that remains recognisable across different formats. The focus was on connecting logo usage, colour, typography, and supporting elements with clear guidance for everyday applications.
FINAL OUTCOME
An education identity built around diverging rays and a forward-pointing arrow. Dark green and ochre gold combine stability with growth, supported by logo guidelines, typography, and applications for learning and admissions communication. The selected brand-book pages show how the system is applied across real-world mockups and communication formats.
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